| Boeing
/ A Case Study : Approximately 4 pages worth of case study analysis and notes on
Boeing (corporation) written from a management/business orientated perspective.
(Strengths, Weaknesses, Macro, Micro analysis etc;). No Bibliography. Boeing.wps
Boeing in the Year 2001 and Beyond :
A 10 page paper on Boeing's proposed merger with McDonnell Douglas, its current advantage
in commerical and defense aviation, how its work in the community increases the company's
strength, and financial information. The paper seeks to prove that Boeing's
mid-1990s business moves thrust the company forward into the next century.
Bibliography lists 10 sources. Boeing2.wps
Boeing Airlines Company / Contributions : This
15 page research paper investigates the history of Boeing Airlines Company focusing on the
contributions the company has made through the decades to the industry. This is the
largest manufacturer of aircraft, both civilian and military, in the world. Their
continuing innovative nature and commitment to efficiency and quality give them an
excellent competitive edge for the future. Bibliography lists 15 sources. Boeing4.wps
A Business Analysis of the Boeing Company
: This 5 page paper explores the Boeing situation, along with the airline industry
in general. The reason for company layoffs are explored which include things such as the
companys refusal to advance and general mismanagement. Bibliography lists 5 sources.
Boeco.wps
SmithKline Beecham : A 20 page paper
discussing SmithKline Beecham Pharmaceutical Corporation, its background, its financial
status both before and after merger activities, SmithKline Beechams position in the
pharmaceutical industry, as well as stock information and some of the current issues
facing the company. Bibliography lists 21 sources. SKB.doc.wps
Business History Film Reviews : 18 pages
worth of business (history of business) film reviews. In all, these seven summaries and
reactions (about 2 1/2 pages each) discuss such titles as "The Prize," "The
Prize : Black Grant," "The Prize Our Plan," "Railroads, Robber
Barrons, and Rebels," "The Coming of the Iron Horse,"
"Entrepreneurs:Volume II, The Land and Its People," and The Day the Universe
Changed: The Factory and Marketplace Revolution." No
Bibliography. Please call for information on film content. Please e-mail us if you need to
purchase individual essays. Bnsfilms.wps
Case / Evaluation Of 501c.3 Organizations
For Contribution Of $300,000 : A 5 page paper that evaluates 4 different 501c.3
charitable organizations to choose two for the distribution of $300,000 in contributions.
The writer compares the four organizations on the basis of whether the meet the goals of
their mission statements and how they use the donations they receive. In the end, the
writer chooses just two of the four to receive donations. No Bibliography. 501c3.wps
SWOT Analysis of Merrill Lynch : A 5
page SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis of the worldwide
brokerage firm. Merrill Lynch is a financial services firm known around the world for a
variety of financial services. It is a relatively conservative organization, however, as
reflected in a comparison of Merrill Lynchs performance over the past three years to
that of the Dow Industrials. There have been age and sex discrimination suits that the
organization has lost, but their ability to find and maintain above-average return on
relatively safe investments remains and perhaps is their greatest strength. Bibliography
lists 9 sources. MerrillL.wps
SWOT Analysis of Miller Brewing : A 6
page economic analysis on the Miller Brewing Company utilizing the strategy of listing
"strengths, weaknesses, opportunities, and threats" to analyze Millers
position in the market. Bibliography lists 5 sources. MilBrews.wps
Harley Davidson Co. / Management Case Study
: 8 pages in length. Analytical discussion of the company Harley-Davidson from a
management perspective. Paper details how they applied contemporary principles of quality
management to save the company during the late 1980's and early 1990's. Bibliography lists
7 sources. Harley.wps
The Ford Motor Company : This 15 page
paper provides an overview of the Ford Motor Company, its history and development, its
move into the global market, and its diversification of products and services.
Bibliography lists ten sources. Fordco.wps
Henry Ford & Automobile Production: This
8 page paper discusses Ford's implementation of mass production and the effect that change
had on both Ford's company and the society. Topics discussed include an overview of Ford's
Model A and Model T, Ford's use of an automatic conveyor belt and the assembly line
process, dealer franchises and the Ford's increase in wages for the workers in his employ.
Bibliography lists 5 sources. Fordauto.wps
Mercedes-Benz North American Operations :
A 5 page paper discussing the Mercedes Metamorphosis. Mercedes-Benz seems to have been
with us from time immemorial, but it has only been in the last 30 years that the German
parent company, Daimler-Benz, has had a North American subsidiary. At sales of $1.7
billion in 1995, the last year for which figures are available for this privately-held
subsidiary, Mercedes-Benz has seen success in North America, and indeed all over the
world. No amount of former success, however, is preparatory for the heights to which
Mercedes intends to fly, beginning with the manufacture of their sports utility vehicle in
their new Alabama plant. Bibliography lists 7 sources. M-Benz.doc
Mitsubishi Motors Corporation : A 5 page
research paper reviewing the background and history of Mitsubishi. A massive Federal
lawsuit charging sexual harassment of hundreds of women placed a shadow over the company
during the mid-1990s. Racial discrimination was also alleged. Fiscal data and
information about Mitsubishi's environmental efforts are presented in this paper.
Bibliography included. Mitsubish.wps
BMW / Company Analysis : A 5 page
research paper describing BMW. Information on the following topics provided in this report
: background, history, financial report, safety innovations, and recycling. BMW is a major
force in the economy of at least two countries: the United States and Germany.
Bibliography is included. Bmw.wps
Company Profile for BMW / Review : A 5
page review of the BMW company profile written by Greg Farrell and published January 22,
1996 in "Bandweek". Concurs with Farrells contentions that BMW has
achieved acceptance in the American market and concludes that his documentary methods and
manner of presentation are correct and precise. No additional sources cited. Bmwcomp.wps
Problems & Solutions At Toyota : In
this 8 page research paper, the writer discusses some of the problems that Toyota had
during the early 1990's along with other Japanese auto manufacturers. Some specific
concerns included : high material costs, too few vehicle choices, high employee turnover,
and inattentiveness to marketing mix. The writer makes pertinent recommendations --
detailing some of the steps that Toyota can take to ensure a more productive, profitable
future. Bibliography lists 8 sources. Toyota.wps
Problems & Solutions At Toyota # 2 : In
this 11 page case study, several key problems facing Toyota are presented, described, and
analyzed to find possible solutions. Macro and microeconomic issues are explored and the
writer offers ideas relevant to contemporary management theory including the possibility
of Toyota switching to a J.I.T. inventory system, becoming proactive in their
leadership style-- and solving problems before they happen. Bibliography lists 10
sources. Toyota2.wps
Business & Information Technology Case Study
: A 9 page paper that provides a comprehensive sample case study of a business and
evaluations and recommendations based on their operations. The business, Video-Vision
provides video cassettes to 50 hotels in 12 countries. Charts included. No Bibliography. Videocas.wps
Honda Motor Company : A 15 page paper
discussing corporate strategy at Honda. Honda Motor Company went to the crest of the hill
of decline in the early 1990s, and it has only been the astute leadership of CEO Nobuhiko
Kawamoto that prevented a free fall from the top. Honda was found to be suffering from
what Kawamoto called "big company disease," ironic within a Japanese company
that contributed to the upheaval in the US auto market in the 1970s and 1980s that led to
radical changes not only in the manner in which American cars are constructed, but in the
philosophy behind designing and selling them as well. Bibliography lists 14 sources. Hondamot.wps
Chrysler Corporation : This 20
page paper examines Chrysler Corporation shortly before its merger with Daimler-Benz. An
overview of the firm is provided. A comprehensive financial analysis, inclusive of two
charts and SWOT assessment, is a major part of the analysis. Strategies are recommended
and a detailed plan of action is incorporated. Bibliography lists 15 sources. Chrysler.wps
Chrysler And GM: Case Study : 5 pages in
length. The writer discusses differing business concepts that allowed both Chrysler and GM
to come back strong within the automobile industry. Bibliography lists 1 source. TLC_GM.wps
Apple Computer Inc : A 10 page research
paper that investigates Apple Computer, Inc. Current fiscal information is reported as
well as setbacks the company has experienced and recent announcements Apple has made. A
SWOT analysis is provided. Conclusions offer recommendations for Apple Computer to regain
its image and market share. Bibliography lists 12 sources. Apcomp.wps
Dell Computer : An 18 page paper
discussing Dells acsension to the number one producer of personal computers and the
competitive pressures they face. Historically, Dell Computer has participated primarily in
the hardware segment of the PC market, and has concentrated on government agencies and
small business for the bulk of their sales. With the shift of focus among so many
companies regarding just what the Internet might be able to do for them, both in terms of
boosting sales of their own products and as a tool for developing intranets not dependent
on physical location as Local Area Networks (LANs) are, Dell
has also added Internet servers to their talents for voluminous and rapid sales.
Bibliography lists 12 sources. Dellcomp.doc
Leadership at Gateway 2000 : 5 pages in
length. Gateway 2000 CEO Ted Waitt has learned the immeasurable business value of both
great customer service and extremely happy employees. One of his requirements of both his
employees and his leadership team is that they have fun while they work hard. There is no
doubt that Ted Waitt and the other 9,700 employees of Gateway 2000 are dedicated to the
success of their company, and the company seems to have suffered little of the
"little Caesar" growing pains so common with a rapidly growing business.
Bibliography lists 7 sources. Gateway.wps
One Month Of Activity At Gateway 2000 :
A 10 page paper evaluating Gateway 2000's varied strategies and strategy implementation
based on reports of the companys activity in a single month. That single month was
October, 1998, in which Gateway reported results for the quarter ended in September.
Shipments increased 43% for record numbers of PCs shipped while the companys
organizational business also saw dramatic increases. Several new products have been
introduced, four of which have been nominated for industry awards. Bibliography lists 11
sources. Gateway2.wps
Dell & Gateway Computers / Corporate
Overview : This 20 page report discusses two of the most highly successful
personal computer companies in the world Dell and Gateway. Each of them have become
darlings of the investment world and each is living up to their own publicity and
promotion. A brief overview is given of each with an analysis of various financial
features, ratios, and market position. Bibliography lists 8 sources. Dellgate.wps
Sun Microsystems / Workstations : A 40
page research thesis that explores first the Workstation industry, then specifically Sun
Microsystems. Sections regarding the industry as a whole include: an industry profile,
competitors, comparisons of sales and net income of major players in the industry, an
analysis of Porter's model and how it is used in the industry, and the importance of
information technology to the industry. Sections focusing on Sun Microsystems include: a
profile of the company, including its chief executive officers, financial performance over
a five year period of time, their competitive strategy model, and an analysis of how they
use information systems including the use of Wiseman's strategic option generator, a
profile of the company's success factors and a final analysis of Sun in terms of business
strategy and how well the company is positioned for the future. Tables, Charts and other
Illustrations are included in this report. Bibliography lists 11 sources. Sun.wps
Assessing The Inner Operation Of Mercury Web
& Graphic Designs : 6 pages in length. The Mercury Web & Graphic Designs
Company is a firm that is in the business of enhancing the business lives of their
clients. Because of their expertise, customers are able to design specific components that
address their enterprising needs. The company has been quite successful throughout the
last several years, demonstrating ever-growing profits with each passing quarter. However,
it has come to the owner's attention that production on all levels has begun to slip
considerably with regard to overall employee morale; as a direct result, revenue has shown
a significant decline within a very brief period. The writer analyzes the situation with
the help of an employee survey/interview, as well as suggests improvements to rectify the
situation. Bibliography lists 2 sources. TLCgraph.wps
Telecommunications Equipment Industry / An
Analysis Of 3Com : A 40 page research investigation into the titled industry with
an emphasis on 3Com Corporation. The report first provides an overview of the subset of
the industry: networking and modems, and describes each of the major competitors. Porter's
competitive strategies model is used to explain competitive advantages of each company.
The second section of the report deals specifically with the 3Com Corporation, its
financial state, it market share, and products it manufacturers and those they are
beginning to manufacture. Illustrations, tables and graphs are included. Bibliography
lists 23 sources. 3Com.wps
Telecommunications Equipment Industry / 3Com
: A 52 page research report about their telecommunications equipment industry in
general and 3Com in specific. This vast report includes a summary of the industry
including information from Moody's, a historical report of 3Com, an analysis of the
company, its products, and competitive advantage within the industry. The report includes
financial analyses as well as alliances and partnerships developed by 3Com and its cutting
edge products. As the world's leader in Ethernet and Fast Ethernet technology in
combination with its many other innovations and attention to customers' needs, 3Com is
very well positioned for the future. This comprehensive report also provides a structured
analysis of the company and an analysis of the factors contributing to its success.
Bibliography lists 26 sources. Telecom.doc
Telecommunications Deregulation /
Microsofts $1 Billion Investment In Comcast : A 10 page paper on some of the
effects of the 1996 Telecommunications Deregulation and Reform Act. When the first phase
of industry deregulation went into effect in 1992, some of the largest phone companies
rushed to become cable companies also, but only a few succeeded in making their ventures
profitable. Microsofts investment in Comcast in 1997 marked the first large-scale
attempt to capitalize on deregulation by a related, rather than direct segment of the
telecommunications industry. Bibliography lists more than a dozen sources. Comcast.wps
Microsoft : In 5 pages the author
discusses the following question pertaining to a 1996 article on Microsoft, "How is
Microsoft currently doing? Is it happy w/ its current performance situation? Where does
the firm want to be 5 years from now? What are the firm's weaknesses and strengths? What
strategies does the firm have to use to be successful in the future?" Bibliography
lists 1 source. 96micro.wps
The Growth Of Lotus Development Corporation
: 5 pages in length. Of the early days of Lotus Development Corporation, Janet Axelrod
says that she and Mitchell Kapor, Lotus founder, had come to an understanding early
on: Kapor would deal with the business end of things; Axelrod would ensure that Lotus
employees enjoyed some of the most liberal benefits in the industry and that Lotus would
be recognized as a leading innovator in corporate responsibility. That agreement was
struck in 1981, and it still holds today. Though IBM broke its own precedence and acquired
Lotus by means of a hostile takeover in 1995, Lotus remains a leader in its field and is
increasingly global in its focus. Bibliography lists 2 sources. Lotus2.doc
Texas Instruments Legal Guards :
14 pages in length. Texas Instruments has been in the enviable position of holding the
only semiconductor-specific patent addressing basic design. TI is extremely protective of
their rights concerning the patent, and with good reason: semiconductor pursuits currently
account for 84 percent of all of TIs business, but the patent is set to expire in
2001. While the company pursues other avenues of business in search of products and
processes that can take the revenue places of patent licensing, they also pursue every
method of protecting the use of the patent until the final expiration, when it becomes
public domain property. Bibliography lists 9 sources. Texasins.doc
Intel / Getting the Chips to the Marketplace
: This 15 page paper discusses Intel Corporation, maker of Pentium microprocessors and
a leader throughout the world in personal computing. A specific management problem is
presented and analyzed (why Intel is not getting sub1000 chips to the market fast enough)
and what solutions may be available to the company. Bibliography lists 8 sources. Intlchip.wps
Intel's Success & Failure : A 6 page
analysis of Intel's success in the microprocessor industry supplemented with critical
review of their apparently poor handling of the 1995 "flawed Pentium" chip
fiasco in which it was announced that all chips made up until a certain date would produce
an incorrect result when performing one specific calculation in division. A useful
reference for those studying public relations. Bibliography lists 5 sources. Intel95.wps
Microsoft Human Resources : A 20 page
paper that investigates the human resources function at Microsoft Corporation. Aspects
discussed include: recruiting, selection, salary and benefits, involvement, IS, IT, labor
relations and general management philosophy. The writer also notes steps HR could take to
demonstrate their value so as to become a strategic business partner within the
corporation. Bibliography lists 17 sources. MShr.wps
Managing Technology / AMP Incorporated, A Case
Example : As much of the corporate world focuses the totality of their information
systems on the implementation of technology, companies have had to define a process for
managing technology and devising a directive for continued development. This 6 page paper
considers the process by which AMP Incorporated manages their technology, and evaluates
the process in relationship to common precepts on technology management assertedc by
Lowell Steele in Managing Technology. Bibliography lists 2 sources. Manatech.wps
Kinkos, Inc. : A 14 page paper
discussing Kinkos management and possibilities for increasing the level of true
communication occurring between locations. Kinkos is expanding into diverse
international markets, and the private company has 900 locations just in the US. The paper
has a discussion of Management By Objective and its usefulness for short-term projects
such as opening new stores, along with an organizational chart and two communications
diagrams. The chosen method for enhancing communications between locations is that of
video conferencing, using equipment that every Kinkos uses already for that service.
Bibliography lists 11 sources. Kinkos.wps
The Limited / A Retail Case Study : A
short, yet comprehensive 5 page case study in Management & Marketing of The Limited;
-- a chain of retail stores that re-vitalized its strategy to incorporate and remain
focused upon a number of important techniques including : brand-building, centralized
decision-making, adherence codes for all stores, and more. Limited was a chain suffering
from rapidly-dwindling sales volume whose productivity was turned around completely by the
back-to-basics approach(es) discussed in this paper. Bibliography lists 5 sources. Limited.wps
Kenneth Blanchard & Michael
OConnors Becoming a Fortunate 500 Organization / Managing by Values :
Kenneth Blanchard and Michael OConnor pursue a more effective route to leadership an
motivation for large companies, directed primarily at top management and with the focus on
the best approaches for creating cohesiveness and direction as well as implementing
effective change. In their work Managing by Values: Becoming a Fortunate 500 Organization,
Blanchard, OConnor and other contributors promote the idea that management holds the
key to corporate success, not through implementing top-down management strategies that
focus on leadership style, productivity goals, and other effective means of operational
support. This 6 page paper reflects the central perspectives presented in the work and
underscores the link between management process and corporate outcomes. No additional
sources cited. Valman.wps
Saks Fifth Avenue / Improving Customer Relations
Increase Sales : A 9 page paper which primarily examines how increased customer
service efforts at Saks Fifth Avenue chains have improved the retail chain's image and
greatly augmented sales at the same time. In response to a previous decline in sales, Saks
has added a greater amount of accommodations for customers, stopped charging women for
alterations, improved record-keeping procedures, and re-trained employees in customer
service-related skills & techniques. It is concluded that Sax Fifth Avenue is one of
few companies that has managed to successfully "turn around" yesterday's failure
to mind the needs of consumers. Bibliography lists 10 sources. Saks5th.wps
Merrill Lynch & Company : 12
pages in length. Founded in 1914 by Charles Merrill, Merrill Lynch is "the US's
leading brokerage firm and the leader in US and foreign equities underwriting, combines
retail brokerage and cash management with investment banking." Other lines
include clearing services, retail banking, and insurance. The company also has a
recognized presence overseas and provides investment and financing services to companies
outside the US and Canada. Its combined asset-management arms make up one of the largest
mutual fund managers in the world, with a business value of over $1 trillion. Bibliography
lists more than a dozen sources. Merrill.wps
The Credit Card Industry : A 26 page
research paper that gives an overall look at some of the most recent problems and
innovations facing this industry. The writer addresses such topics as the dramatic
increase in the rise of consumer debt--particularly among low-income families, the
saturation of the "prime" consumer market and the advent of "smart"
cards, which hold the possibility of revolutionizing the way in which societies exchange
goods and services. Bibliography lists 21 sources. Credcard.wps
American Express
: This 20 page paper provides an overview of American Express as well as marketing
strategies it can use in both the domestic and international arenas. The credit and charge
card markets are explored. Several current trends are mentioned including the effect of
the euro on such businesses and the implications of the antitrust lawsuit against Visa and
Mastercard. Bibliography lists 10 sources. Amex.wps
Amazon.com / Company Case Study : This 5
page paper provides an overview of the major components of the company Amazon.com, created
in 1994 by Jeffrey Bezos. This paper provides a SWOT analysis (strengths, weaknesses,
opportunities and threats) as well as a central company problem and three possible
solutions. This paper concludes with a discussion of one of the three solutions and
describes the implementation and possible benefits that can be derived. No additional
sources cited. Amazonco.wps
Browning Ferris Industries : This 25
page report discusses the environmental management company BFI (Browning Ferris
Industries) and its economic interactions within the realm in which BFI operates.
Bibliography lists 14 sources. Bfi.wps
Corporate Code Of Ethics / Case Study - National
City Bank : This 10 page paper analyzes the Ethics Policy and the Applications for
Ethics Policy of National City Bank. The introduction offers a general discussion of
ethics policies, how to apply the policies and why they are important. The essay then
makes recommendations for improving the bank's applications document. Bibliography lists 5
sources. Citybank.wps
Salomon/Smith Barney Merger : The
acquisition of Salomon by Travelers in the Fall of 1997 is studied in this 40 page
paper. The new company which was created by the deal, Salomon Smith Barney is studied. An
analysis considers not only the financial picture of each company, but also problems with
the clash of corporate cultures and personalities at the highest levels of the firms.
Several charts are provided to illustrate financial information. A note is included that
suggests techniques for conveying methods of financial analysis while utilizing the case
study.This is also helpful to anyone who wants an understanding of how to consider various
factors in any financial analysis. Bibliography lists 30 sources. Smithb.rtf
Goodyear Tire & Rubber Company : A
5 page paper that overviews this company which is now 100 years old. Last year's income is
given as are the strengths and weaknesses of the company. The CEO who took over in 1996
has a large vision for the future and this is also reported. Finally, a SWOT analysis
chart is provided. Bibliography lists 5 sources. Goodyear.wps
Winnebagos Strategic Management :
A 10 page paper examining the sales record of the motor home manufacturer and answering
the speculation that perhaps Winnebago should look to overseas markets for their products.
The company has entered into a marketing consortium with other manufacturers to attract
the over-50 buyers to whom they typically sell their vehicles, but they apparently have
totally overlooked the convenience of family vacations when based on motor home travel.
There is little worse than the complaints of bored children tied into the back seat of a
car, tired, hungry and needing a bathroom stop, all problems that do not arise when
travelling in a motor home. The writer recommends that the company target this group
rather than attempting to go overseas. Bibliography lists 9 sources. Winebag.wps
Management And Communication At Proctor &
Gamble : A 12 page paper examining the paradox presented by management structure
at Proctor & Gamble. Proctor & Gambles "paint by number" approach
to organizational decision making appears to be inhibiting with the effect of stifling the
same creativity that senior management claims the company seeks at all levels, but Proctor
& Gamble has reached a level of standardization in their decision process that would
be unworkable in many other organizations. Other businesses with Proctor &
Gambles rigid hierarchy would only be immobilized, but this company is able to use
its strict procedures to channel the creative energies of its managers into a single
common direction. That focus enables managers of all departments to be better able to meet
their objectives, which presently lie in making Proctor & Gamble a global company with
local focus. Bibliography lists 14 sources. P&G.wps
Rectifying Communications Impasses : A 5
page paper analyzing the organizational communication "disconnect" of a rapidly
growing business, Lawson Software, that inadvertently allows their attitudes to lapse into
a we vs. they mentality. The company urged their reluctant managers to use peer-to-peer
training to become facilitators of groups whose surface purposes were to discuss the
internal problems of the company. The managers, however, realized that all their internal
problems were only facets of one underlying trouble: an early breakdown of communication
both intragroup and intergroup. One manager said that while Deming had provided the
philosophy, the facilitator approach at Lawson had provided the means for implementation.
Bibliography lists 4 sources. Impass.wps
Fictitious Case In Sales Management / Hiring
& Assimilating Women : In this 8 page case analysis of a fictitious company,
the writer describes the problem faced by an older manager who has not found the same
success in assimilating women as he had always found with men. The same motivations and
invitations to social affairs that improved rapport with male salespeople only damaged
relations with women. The writer presents possible solutions to this sales manager's
common problem and evaluates each one- -deciding that the company will need to hire women
trainers with experience in their field to help restructure company efforts and to make
the new generation of saleswomen happy with their job. Short & long term implications
of the proposed plan are discussed. Bibliography lists 4 sources. Salecas2.wps
Fictitious Case In Sales Management / Firing
Moonlighters : In this 7 page case analysis of a fictitious company, a manager
finds that one of his salespeople has been lying about the reasons for his sharp decline
in sales; Evidently, the rep had been moonlighting at a part-time job and the manager is
now confronted with an executive dilemma concerning what course of action should be taken.
The writer evaluates the internal and external implications of every possible decision
(i.e. impact that firing the rep would have on employee morale, cost of replacing him,
effects of disciplining him, effects of changing him over from salary to straight
commission, etc;) and ultimately concludes that while it would not be reasonable to fire
the salesperson, a switch to straight commission would be most appropriate in this case.
Bibliography lists 3 sources. Salecas3.wps
Fictitious Case In Sales Management / Earnings
Caps For Top Performers ? : In this 6 page case analysis of a fictitious company,
a top salesperson threatens to leave when her quota to earn bonuses is consistently raised
each year to be higher than she earned during the previous year. The company's possible
solutions to this problem are evaluated as are the potentially positive and negative
outcomes of each. The interest of company & sales morale is figured in and it is
ultimately concluded that payscales which reward top performers are indeed the most
beneficial in the long run and that caps or "ceilings" should be removed.
Bibliography lists 3 sources. Salecas4.wps
Managerial Case Study / HealthSouth
Rehabilitation Corporation : Discussed are the internal & external
environments as well as the company's outlook for the future and recommendations, etc; No
Bibliography available. Healcase.wps
Healthy Existence Pty Ltd : This 6 page
paper discusses the fiscal health of a company that sells health and beauty care products.
The company did not perform well in 1998 and, in fact, their net profit has decreased each
of the last three years. An analysis is made using fiscal data. Recommendations are made
for strengthening the company's position. Four tables are provided. No Bibliography. PGhealth.rtf
McDonald's / Case Study : An 8 page
study of McDonald's and the trend towards globalization. The company's history, present,
and future growth are examined with emphasis on common principles of international
business. Financial data is provided and the company's strong points and weak points are
assessed with relevance to all aspects of the marketing mix. Mcdonald.wps
McDonald's & Team Development : A 7
page paper that discusses the corporate management training and internal and external
environments of the corporation. It also provides information from a local restaurant, its
environment and the number one cost-containment issue of raw waste as related to employee
morale. Solutions provided are related to building a team, including friendly competition
awards, quick team meetings, and instilling the sense of "team." Concludes with
a discussion of process. Bibliography lists 3 sources. Mickyd.wps
Is "Mickey Dees" A Good
Investment ? : A 7 page paper discussing whether or not McDonalds is a good
investment. The corporations financial information, profit improvement, and
corporate structure are discussed. Bibliography lists ten sources. McD.doc
McDonald's & Marketing In Russia : A
12 page research paper discussing McDonald's entrance into Russia. A brief overview
history of McDonald's Corporation is provided, followed by their successful opening in
Moscow. Other issues discussed include establishing a business in Russia, including the an
explanation of the different business behaviors expected and marketing. Bibliography lists
10 sources. Mcrussia.wps
Risk Management / McDonald's Restaurant &
Southwest Airlines : This 8 page paper explores different aspects of risk
management, in general as well as those affecting these two disparate companies. The
writer offers a generic process of strategic risk management planning for both companies.
Bibliography lists 8 sources. Riskmd.wps
McDonaldization : The theory is explored
by a look at George Ritzers book The McDonaldization of Society in this 5
page paper. Related notions are discussed and many illustrations are used,
including Wal Marts attack on Sheryl Crows CD. Also included is a comparison
of the phenomenon to Marxist concepts. Mcdiz.wps
Biblical & Secular Management : This
4 page paper and 1 page outline explore the topic of differences between biblical and
secular leadership in a business setting. Several companies are named including the fast
food chain Chick-Fil-A. Bibliography lists 5 sources. Bibsec.wps
Sonic, Incorporated [Fast Food] : This 6
page paper analyzes the Sonic company exploring the reasons for their success. Sonic
occupies an enviable fifth position in the hamburger section of the fast food restaurant
industry. That position has been solid since 1987 due to the efforts of the CEO who took
over that year. The paper ends with recommendations for Sonic to consider. Sonic.wps
Sonic, Incorporated : This 10 page paper
analyzes the Sonic company exploring the reasons for their success. Sonic occupies an
enviable fifth position in the hamburger section of the fast food restaurant industry.
That position has been solid since 1987 due to the efforts of the CEO who took over that
year. The paper ends with recommendations for Sonic to consider. Sonic2.wps
Transfer Pricing Between Pepsi &
Pepsi-Owned Restaurants : A 5 page paper discussing options available for
mutually-beneficial use of Pepsi products in three fast-food restaurant chains owned by
Pepsi but operating and reporting as entities separate from each other. All four
enterprises come under PepsiCo reporting, however, and the business results of all four
affect PepsiCos bottom line. The paper examines the benefits of the internal
transfer pricing compared to using outside suppliers and stresses the need for equal
treatment of all related companies. Bibliography lists 1 source. Pepsrest.wps
Human Resources at PepsiCo: This 15
page report discusses PepsiCo and its human resource practices and policies. The paper
gives an overview of the companys current standing in terms of goals, objectives,
strategies and policies, especially as applied to human resources. Bibliography lists 13
sources. Hrpepsi.wps
Information Technology at PepsiCo : This
15 page report discusses PepsiCo and its information systems. The paper gives an overview
of the companies current situation in terms of goals, objectives, strategies and policies,
especially as applied to information technology. The writer also discusses a weakness of
the organization and suggests possible solutions. Bibliography lists 13 sources. Pepsitec.wps
PepsiCo Inc. / Internal Organizational
Structure, Management Procedures & General Business Behaviors : The Fortune
500 company PepsiCo, Inc., the second largest softdrink manufacturer in the United States,
has demonstrated fluctuations in their operational base and their management and
organizational processes in recent years. This 8 page paper provides a view of these
components, with a focus on issues that include their competitive focus, their forceful
push into the fastfood market, their continuous improvement policies, and their desire to
function as a leader-driven organization. Bibliography lists 6 sources. Pepsibus.wps
The History of Frito-Lay : This 5
page paper reviews the history of the Frito-Lay Company. From the early activities of Mr.
Doolin and Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the
restructuring that brings us to the present. It examines such aspects as marketing,
expansion and the use of computers. It concludes with a look to the future and the
potential of cross-cultural marketing. Bibliography lists 6 sources. Fritolay2.wps
7-11 -- Time Management Around Merchandising
Issues : A 7 page paper with a background on Southland Corporation, and a
"local" 7-11 store and its merchandising functions. The paper proposes time
management solutions to its apparent merchandising flaws. Bibliography lists 3 sources. 711bus.wps
Problem Solving at the McDonnell Douglas
Corporation : 8 pages in length. An excellent analysis of strategic management at
the McDonnell-Douglas Corporation. Even though the company leads its industry with a # 1
position, the writer is able to cite several problems including its failure to be proactive.
Recommendations for improvement are provided as are future projections. Two illustrative
charts are included. Bibliography lists 8+ sources. Mcdonnel.wps
TQM at Corning & Xerox : A 10 page
paper discussing Total Quality Management at Xerox and Corning. Though TQM is normally
only mentioned in passing now if it indeed is mentioned at all, both Xerox and Corning
have incorporated its practices and philosophies into their own corporate cultures to the
point that it is not a separate entity that needs to be discussed. Instead, it is simply
something that is. Because TQM is such an integral part of the full operation of each
company, it has nearly taken a life of its own, with care of employees, care of customers,
efficient production and quality workmanship being so intertwined that they cease to be
separate entities. Bibliography lists 12 sources. Cornxer.wps
Customer Value Management At Marks &
Spencer : This 15 page paper investigates customer value management and customer
value analysis and applies the concepts to the practices Marks and Spencer seem to
implement and/or advocate. Examples of other businesses are also be offered for the
purpose of demonstrating some of the concepts discussed. The essay concludes with
recommendations for Marks and Spencer to further their competitive advantage through
specific customer value management action steps. One graphic illustration is provided.
Bibliography lists 9 sources. CVM.wps
Northland Cranberries, Inc. : A 12
page financial assessment of Northland Cranberries, in land holdings the worlds
largest commercial producer of cranberries. Until 1993, Northland was part of the Ocean
Spray cooperative that holds most of the domestic cranberry product market. Northland
began producing 100 percent juice products under their own brand in 1995, and then took
that brand national in late 1997. Analysts have looked on the company favorably since
their IPO in 1987 for their sound financial management and a clearly-defined business plan
that have kept Northland on track with their move to the national market. Bibliography
lists 14 sources. Northlnd.wps
The Medical Supply Industry : A 4 page
overview of the demographic and other factors concerning the medial supply industry.
Various statistics are cited concerning sales forecasts, imports/exports, and more. The
writer concludes that the industry is a benevolent one-- who purpose is geared towards
helping others-- and whose money primarily goes to just that cause. Industry.wps
The NIKE Corporation : This insightful
13 page case study examines Nike's history, marketing strategy, methods of production
& distribution, human resources, and plans to expand overseas. Useful statistics and
illustrative charts are included. Bibliography lists 12 sources. Nike.wps
Nike Corporation / Strategic Analysis :
10 pages in length. In 1997, Nike held the No. 1 position in sales of athletic shoes and
apparel. They lost that position to Reebok, then regained it and became stronger than
ever. How they accomplished this feat is discussed in this research paper. Their strategic
development, including establishing a network form of organization is explained.
Bibliography lists 7 sources. Nikecorp.wps
Late Financial Results at Nike : A 10
page paper discussing general accounting methods used at Nike and the very different
pictures that can be painted according to liberal or conservative reporting views. The
differences in reported results of operations of two very similar companies, each with
similar market share, reputation and notoriety, can be widely divergent. Even though both
Nike and Reebok adhere to the rules set forth by the Securities and Exchange Commission
and organizations for maintenance of accounting standards, the pictures presented by each
are far enough apart that they could affect investment decisions. Nike shareholders
following only the companys annual report are likely to be both disappointed and
baffled when their Nike stock loses even more value than it has since 1997. Bibliography
lists 9 sources. Nikefin.wps
Nike Corporation & The Controversy Over
Sweat Shops : 5 pages in length -- A detailed examination of the controversy
concerning Nike and the employment of low-wage foreign workers & children subject to
long hours and poor working conditions overseas. Nike's own side of the argument is
evaluated and the laws being formulated to prevent these abuses as well as the important
responsibility that we all have in helping to protect the rights of workers everywhere
represent the ingredients of the writers strong anti-Nike conclusion. Bibliography
lists 5 sources. Includes outline... Nikeswea.wps
Nike and Reebok A Comparison :
This 7 page report discusses and compares Nike and Reebok in terms of issues such as
market share, product quality, social responsibility, and concerns about shifting
manufacturing from Indonesia to China. Bibliography lists 7 sources. Nikbok.wps
Critical Factors Facing the Athletic Footwear
Industry: This 14 page report discusses issues of concern in the athletic footwear
industry with a particular focus on the challenges and changing aspects of management that
have made an impact on the industry. The past 20 to 30 years have seen numerous
significant changes in the athletic footwear business. As lifestyles have become more
informal and more active, athletic shoes have become far more acceptable in numerous
social situations that, at one time, would have required far more "proper"
footwear. Bibliography lists 13 sources. BWshoe.rtf
Bankruptcy At Federated Department Stores / What
Campeau Could Have Done : A 5 page paper speculating how Federated Department
Stores could have avoided filing Chapter 11 in 1989. Of course its always easier to
see what could have been done than it is to have a completely clear view of the best
long-term course of action when making a decision, but seeing the way is never clear
through the fog of massive ego and arrogance. Robert Campeau wanted Federated Department
Stores, and he wasnt going to let a little thing like knowing nothing of the retail
business stop him. Bibliography lists 5 sources. Fedepst.wps
NuCor Corp / Plan For Growth & The
Acquisition of Increased Market Share :
6 pages in length. Written to executives at the NuCor corporation, this model
presentation presents an analysis of internal & external environmental factors
concerning the company's current status and growth. The company's strategy is assessed and
a proposal for future growth opportunities is presented based upon available data.
Includes chart. No Bibliography. Nucomcas.wps
Club Med / Business Case Study : A
6 page research paper on the company famous for its many resorts in exotic locations that
have a reputation for "sun, surf, and sex." The writer examines the history of
Club Med as well as at its current position in todays marketplace. The recent
management upheaval that brought in the man who is credited with saving Euro-Disney as the
new CEO is also examined. Bibliography lists 5 sources. Clubmed.wps
The Disney Empire : This 10 page
paper provides an overview of the Disney Corporation inclusive of its current and future
plans of expansion. The evolution of the company, with a biographical portrait of Walt
himself, is provided to demonstrate how one mans dream turned into a billion dollar
business. Bibliography lists 9 sources Disbus.wps
Comparison of Cost Increases of Disney World and
Ocean Cruising : This 6 page report discusses the history of price increases of
two leisure products/services admission to Disney World and ocean cruises
over the past two decades. Bibliography lists 5 sources. Discruis.wps
Case Study / Price Promotion at Hartmann
Luggage : A 7 page case study of whether Hartmann Luggage Company should indeed
offer annual price promotions to its retailers, or whether the company should maintain its
policy of image maintenance and high quality that have been the companys hallmarks
for more than 100 years since its founding in 1877. The more narrow issue discussed is
whether the price promotions of 1978 and 1979 were indeed profitable. Included are
alternatives that Hartmann could reasonably employ to increase the companys market
share while avoiding the price promotions they dread. No Bibliography. Hartmann.wps
BBC Brown Boveri Ltd / Economic, Social &
Technological Trends from 1975-1986 : A 12 page paper that
provides an overview of the significant economic, political, social and technological
trends that impacted BBC Brown Boveri (Switzerland) between 1975 and 1986, with a
significant concentration on the power generation and industrial motors sectors, and
reflects upon the application of Porters diamond model in order to relate these
elements in terms of competitive advantage. Bibliography lists 7 sources. Brownbo.wps
Financial Planning &
The Dial Corporation : This 7 page paper analyzes financial moves made by
the Dial Corporation in an overview on corporate budgeting in general. New ways of
creating budgets is also addressed and Texas Instruments unique style of
streamlining the process is provided. Recommendations concerning the Dials use of
the budget in the future is included as well as a chart which highlights cash flow figures
for the companys 1996 second quarter. Bibliography lists 8 sources. Dial.wps
Problem / Solution Case Study / Conrail :
10 pages in length. A case study of Conrail -- including a brief overview of the company's
history, strengths & weaknesses, and current growth problems. Several viable solutions
are proposed based on sound contemporary management principles and justified
recommendations are made. No Bibliography. Manacas3.wps
Problem / Solution Case Study / Women's Club,
Ltd. : A 10 page examination of this company's environment, economic factors,
strengths & weaknesses, and most importantly, -- growth problems. The writer
uses management principles to propose solutions to issues that plague the Women's Club and
then makes strong recommendations based upon theories in three academic sources which are
all cited in a bibliography. Manacase.wps
Problem-Solving Case Study / Sale
Recruitment : 9 pages in length. A sample problem-solving case in human resource
management in which the writer attempts to make a determination as to which of several
candidates should be hired to fill a specific position in sales. The internal and external
environments are analyzed and all possible solutions are assessed. Conclusive
determinations are made about the best candidate and reasonable predictions for the future
are made. Bibliography lists 4 supporting sources. **The original case was presented to
the writer on a handout which is no longer available** Manacas.wps
Village Inns Food Service : A 10
page paper based on a case study of the restaurant, coffee shop, and bar function of a San
Diego Village Inn motel and restaurant. The establishment has found itself with neither
assistant manager or restaurant manager, and the entire food service function has
disintegrated into chaos. A head cook who also served as the restaurant manager descended
on long-time wait staff with dictatorial and condescending measures. The staff response
was that of rebellion, and the "new" head cook was discharged within his 90-day
probationary period. The company is perennially understaffed and pays enough in overtime
to more than justify the addition of some temporary relief workers to ease the stresses
faced by overworked permanent employees. No bibliography. Villinn.wps
Blockbuster, Republic Industries And Wayne
Huizenga : A 5 page paper that traces Wayne Huizenga's success from his waste
management company through his Blockbuster days to his now Republic Industries, a very
diversified company. This billionaire is once again bound to make yet another fortune as
he continues his expansion into several different areas including car sales and rentals.
Bibliography lists 6 sources. Blockb.doc
Small Airports and Small Commuter Airlines :
A 25 page research paper that gives an overview of the small airport and commuter airline
industry. The author considers the safety, service, financial success and barriers to
success as this industry relates to the more common large carrier airline industry.
Bibliography lists 12 sources. Airlines.wps
Southwest Airlines -- Ingredients Of Success
: A 12 page case study of Southwest Airlines -- one of the top companies in its
industry. The writer analyzes SW's market niche, pricing strategy, human resource
maintenance, financial structure, emphasis on low cost, and more. Equipment, technology,
and plans for the future are included as well. Several charts provided in Appendix.
Bibliography lists 15 sources. Swairlin.wps
Southwest Airlines Marketing Strategy
: A 10 page case research paper with Southwest Airlines as its focus. Southwest is one
of Americas largest airlines in terms of passenger boardings, and yet it serves
airports in a relatively small number of 24 states. Overall, the companys marketing
strategy is to provide the best-possible no-frills service with the newest equipment
available, then tell the flying public about the top-notch safety record
In a report
filed with the SEC mid-way through 1996, Southwest included a list of "what ifs"
of things that might happen, things that prevented them from forecasting performance for
the very next quarter. They just keep flyingoften, right past the competition.
Bibliography lists 8 sources. Southwst.wps
Southwest Airlines / Selection Of Pilots :
A 15 page paper discussing the selection of pilots at Southwest Airlines. Finding a job is
never an easy task for a commercial pilot. Not only does Southwest not make the process
any easier, they also have the added requirements of a sense of humor and the proper
attitude in order to be considered for selection for their company. Southwest has the
highest percentage of female pilots of any airline in the country, but still have only a
few in comparison to the total number of pilots they employ. The corporate culture of have
fun and work hard applies to all areas of the company, including the pilot faction, and
those prospective pilots unwilling to serve as substitute baggage handler on occasion most
likely will not even make the first cut. Bibliography lists more than a dozen sources. Soutwest.wps
Southwest Airlines : An 11
page research paper investigating Southwest Airlines Company, including a history of the
company, philosophy of management, financial reports, employee-management relations, and
forecasting the company's future. Particular attention is paid to the factors that make
Southwest so successful. One table is presented. Bibliography lists 11 sources. Soutair.wps
Southwest Airlines : This 5 page report
discusses the extremely successful and low-price Southwest Airlines. A brief overview of
the company and its history is presented, as well as information about its profitability,
stock performance, and returns on investment for shareholders. Bibliography lists 5
sources. SWA.wps
Valujet Airlines / An Analytical Case Study
: This 8 page paper examines the history, market niche, and organizational structure
of ValuJet Airlines-- a company best known for its low cost airfare and frequent problems
/ crashes ! Issues concerning service, management style, and fiscal outlook are analyzed
to provide an in-depth overview of the company's strengths and weaknesses. Bibliography
lists 10 sources. Valujet.wps
Southwest vs. ValuJet / Successful Airline vs.
Unsuccessful Airline : In this 10 page report, the writer compares Southwest with
Value Jet Airlines. It is reasoned that the reputation-wrecked ValuJet airlines has only
trotted along a bumpy road to industry success. Its future is much less certain than the
ever-growing Southwest Airlines. Marketability, cost issues, human relations, and more--
are examined with respect to each of these two companies to support such a thesis.
Bibliography lists 10 sources. Valusout.wps
Management At American, Delta & United
Airlines : A 9 page paper discussing the management similarities of the three
airlines. American, Delta and United Airlines are all commercial passenger air carriers.
Beyond that, they have only a few similarities. All are old commercial carriers that were
facing bankruptcy together until the US Postal Service approved air travel for the US Mail
in 1925. There, they reached a point of divergence that continues today. It would seem
that, because of the emphasis on employee ownership, United would be the "best"
to work for, at least as long as the pilots remain happy with their contract. The
management style is appealing because it takes the employees into consideration perhaps
more than the others do Bibliography lists 10 sources. 2air.wps
Delta Air Lines : A 6 page paper that
provides an overview of Delta Air Lines, Inc. Topics include a brief history of the
company, accomplishments, innovations, financial report of Delta and top three competitors
in table-format, strengths of the company. A hypothetical strategic plan is offered.
Bibliography lists 13 sources. Deltair.wps
Delta Air Lines Finances And Investment
Information : A 5 page paper discussing Deltas performance during the
quarter ended September, 1998, the first quarter of the companys fiscal year. The
fortunes of all airlines has improved with lower fuel prices in the past two years, but
Delta has taken advantage of the savings more than some of the other ones have. Delta
continues to accumulate record quarters, building their cash reserves while also buying
back some of their stock, and they recently have had a stock split that makes investing in
the company easier for the small investor. Bibliography lists 5 sources. Delatafin.wps
British Airways Merger With USAir :
A 6 page paper discussing the benefits and detriments of British Airways merger with
the US-based airline in 1992.. At a time when the entire industry was losing unprecedented
sums of money, BA was able to remain profitable, though only barely so. USAir was losing
less than its US-based counterparts, and the two of them together had a chance to pull
themselves out of their financial slump. Other US-based carriers and even the national
airlines of several European countries opposed the idea, however, believing that increased
competition would deepen their already-serious deficits. Bibliography lists 3 sources. USAir.wps
The Unprecedented Growth of AEI Corporation
: 25 pages in length. An in-depth evaluation of Air Express International
(AEI)-- the world's leading logistics company and freight forwarder. AEI's
services, finances, and marketing stratagem are analyzed as are its growth and stockholder
issues. Paper provides an excellent case study. Bibliography lists 5 sources. Aeicase.wps
The Unprecedented Growth of AEI Corporation # 2
: 30 pages in length. Another in-depth analysis of Air Express International; This one
dealing more with the company's new technologies, mergers, acquisitions, and international
expansion. The paper concentrates much less on financial statistics when compared with AEI
Case # 1 though. Bibliography lists 10 sources. Aeicase2.wps
Wal-Mart : A 6 page paper that
considers the issues that have arisen from the attempts of Wal-Mart to bring their retail
outlets to small localized communities across the nation. This paper suggests that
communities must reflect on both the pros and cons of this kind of development before
determining opposition or support. Bibliography lists 6 sources. Walmart2.wps
walmart
Wal-Mart / Case Study In Discount
Retailing : A 6 page case study on the company that has blown away virtually all
discount retail competitors : Wal-Mart. The writer discusses Wal-Mart's diversity,
pricing strategy, customer service, and cost-cutting emphasis. Distribution techniques and
cutthroat competition are detailed in an attempt to understand how Wal-mart has managed to
successfully stay so far ahead of their competition. No bibliography. Walmart.wps
Walmart
Why Wal-Mart Outdid K-Mart : 3
pages in length. It is not difficult to ascertain the reasons why Wal-Mart has overtaken
K-Mart in the discount chain rivalry: inflexibility and lack of open-mindedness, as well
as a decidedly lazy approach to customer service are the primary causes. In an industry
that is fueled upon the slightest discrepancy, it is quite obvious that K-Mart's chairman,
president and chief executive Mr. Antonini does not have a clue as to the most effective
way to run his business. Mr. Glass, however, who is Mr. Walton's successor, understands
perfectly the necessary elements that have catapulted Wal-Mart to the incredible heights
it has achieved. The writer discusses the various reasons why Wal-Mart outdid K-Mart. No
sources cited. WalKmrt.wps
Retail Competition & Kmart Stores :
A 15 page paper discussing Kmarts difficulty in competing with both Wal-Mart and
Target, consistently losing market share to each. To their credit, Kmart has determined to
improve their image and they have done good solid research into changing American
demographics as global conditions affect them. As of yet, however, they have not fully
taken advantage of that research that yielded some retail-changing and far-reaching
implications. Bibliography lists 5 sources. Kmart.wps
Bollengers [Book Store] / Death of an
Independent : A 5 page essay on the demise of the independent bookstore in
the wake of the mega bookstores pushing them out. Bibliography lists 2 sources. Bollen.wps
Business Results at Kellogg Company : A
5 page paper discussing the business results of Kelloggs fiscal year 1996. Kellogg
is a nearly $ 7 billion company and is worldwide in its activities. It has manufacturing
facilities in 20 countries and sells product in nearly 160 countries. Of those, the
fastest-growing markets are Latin America and Asia. Bibliography lists 9 sources. Kellogg.doc
Bedford-Stuyvesant Restoration Corporation
: This 32 page paper provides an overview of the Bedford-Stuyvesant Restoration
Corporation, inclusive of its history, encountered problems and a look at its future. The
section of Brooklyn, New York known as Bedford-Stuyvesant is explored. Several legal
issues which have confronted the organization are explored in detail, including the
possible liability of a 1998 case involving the death of two young girls on a Pennsylvania
highway. Bibliography lists 25 sources. Bstuyrest.wps
Management And Structure At Andersen Consulting
: An 11 page paper examining the management of the management consultancy firm.
Anderson Consulting is a growing behemoth that acts more like a growing entrepreneurial
firm. The company is astute in all forms of business management that involves information
technology, business process management, change management and strategy, and not only
remains aggressive in its tactics but also is growing ever more so. A private company
built on the partner structure, internal accountability is high but strategy is set for
the long term rather than to assuage any stockholder concerns or interests. The company
maintains an extensive business research function that puts to test emerging management
theory, with the result that Andersen consultants can offer clients the best of all
management techniques and theories, customizing processes to meet the needs of their
customers. Bibliography lists 14 sources. Andersen.wps
Chase Manhattan / Company Profile &
Strategic Analysis : A 10 page paper that provides a comprehensive overview of
Chase Manhattan Corporation, the nations largest bank, and reflects on their strengths,
weaknesses, opportunities and threats and considers recommendations for change and their
outlook for the future. Bibliography lists 6 sources. Chaseman.wps
Citicorp : A 10 page paper discussing
Citicorps future and profitability when compared to the state of the economy. The
examination includes past stock performance, drawing analogy between that and the growth
of GDP between 1994 and late 1997. Even with the phenomenal growth of the stock market in
general and in Citicorp stock in particular, investment analysts still rate the
companys stock as a "strong buy," anticipating even further growth in the
value of their own stock. Bibliography lists 11 sources. Citicorp.doc
Telecommunication Companies / British Telecom,
Rostelecom, AT&T : This 13 page paper compares and contrasts specific aspects
of three telecommunications companies: British Telecom in the UK; Rostelecom in Russia;
AT&T in the U.S. Following a brief introduction to each company, the writer discusses
their disclosures, how they report on the Internet, corporate governance and directors'
remuneration, and reconciliation to IAS and US GAAP, as appropriate. Three tables are
provided. Bibliography lists 12 sources. Btrtatt.wps
AT&T Corporation : A 5 page paper
that discusses AT&T's revenues and profit, their management processes, new involvement
with the Internet, new marketing strategies, and plans for the future. Bibliography lists
5 sources. Attcorp.wps
AT&T Corporation vs. Sprint Corporation
: This 5 page paper compares and contrasts these two major telecommunications
corporations. Innovations of each company are cited as well as their aggressive marketing
strategies. Bibliography lists 7 sources. Attsprnt.wps
Sprint Corporation : A 5 page paper
that discusses the history of Sprint, its acquisitions and joint ventures, Internet
presence, annual revenue, and future plans. Bibliography lists 4 sources. Sprintco.wps
Hotel Management Case Study / The Fairfield Inn
: The writer of this 8 page case study examines a particular hotel, a local Fairfield
Inn, part of a chain of some 172 economy hotels operated by Marriott International,
Inc. In addition to examining organizational structure, the paper presents key problems
and assesses the pros and cons of several possible solutions; ultimately recommending the
most promising one. Bibliography lists 2 sources. Fairfiel.wps
Case Study SWOT / M.C.I. : 10 pages in
length. A thorough internal & external, micro & macro S.W.O.T. (Strengths, Weaknesses,
Opportunities, Threats) analysis of the MCI corporation. The company's
strategy is assessed with great attention to detail and each point made is
well-elaborated. No Bibliography. Mciswot.wps Please send us e-mail for
more information !
MCI WorldCom Merger / Analysis :
A 6 page analysis of the strengths, weaknesses, opportunities, and threats relating to
this merger. The writer presents the half-year growth figures, the main problems for the
company as it moves into the next century, and makes recommendations based on the overall
analysis. Specifically highlighted is the MCI WorldCom and IANA white paper petition for
full privatization of the telecommunications industry. Bibliography lists 11 sources. Cnmciwld.wps
MCI WorldCom Merger / Analysis :
An 8page analysis of the strengths, weaknesses, opportunities, and threats relating to
this merger. The writer presents the half-year growth figures, the main problems for the
company as it moves into the next century, and makes recommendations based on the overall
analysis. Specifically highlighted is the MCI WorldCom and IANA white paper petition for
full privatization of the telecommunications industry. Bibliography lists 11 sources. Cnmciwld.wps
De Beers / The Diamond Monopoly : This 5
page paper explores the idea of a monopoly within the diamond industry by looking at De
Beers Consolidated Mines Limited and it's affiliates. It takes a close look at the
characteristics of the cartel as signified by the "single channeling agent" of
the CSO (Central Selling Organization) branch of De Beers. It then notes marketing
strategies and outcomes and concludes with a delineation of problems that could interfere
with De Beer's status of virtual monopoly. DeBeers.wps
De Beers / The Diamond Monopoly :
This 5 page paper explores the idea of a monopoly within the diamond industry by looking
at De Beers Consolidated Mines Limited and it's affiliates. It takes a close look at the
characteristics of the cartel as signified by the "single channeling agent" of
the CSO (Central Selling Organization) branch of De Beers. It then notes marketing
strategies and outcomes and concludes with a delineation of problems that could interfere
with De Beer's status of virtual monopoly. Bibliography lists 6 sources. Diamono.wps
The History Of Frito-Lay : This 8
page paper reviews the history of the Frito-Lay Company. From the early activities of Mr.
Doolin and Mr. Lay to the merger in 1965 with the Pepsi-Cola Company and through the
restructuring that brings us to the present. It examines such aspects as marketing,
expansion and the use of computers. It concludes with a look to the future and the
potential of cross-cultural marketing. Fritolay.wps
Ann Taylor & Public Relations : This
7 page paper presents a general overview of Ann Taylor Stores Corporation, including
income for 1997 and reports some public relationships problems they experienced in 1996,
including a lawsuit by stockholders. How executives of the company responded are discussed
briefly. Bibliography lists 5 sources. AnnTaylor.wps
Neiman Marcus Stores : An 8 page paper
discussing one of Americas favorite retailers. No other retailers holiday
catalog makes the morning new shows as soon as issued each year, and few even attempt to
maintain the level of customer satisfaction to which Neimans is committed. Certainly
there have been problems over the years, but Neiman Marcus has successfully remained small
and merger-free. Neimans has some of the most loyal customers of any retail
establishment. The company is committed to not taking advantage of that loyalty or
betraying it, and customers continue to respond favorably while Neimans fortunes
continue to improve. Bibliography lists 11 sources. Marcusn.wps
American Management Systems : A 5 page
paper discussing problems the company has with some of their consulting projects. Major
European contracts have been cancelled at a time before the project actually began, but
after AMS had hired the necessary numbers of consultants to complete the job for which
they had contracted. In preferring to hire consultants fresh out of school for European
projects, AMS failed to note the cultural differences of the perception equating age with
experience. Bibliography lists 5 sources. AMS.wps
DataHelpers / Prospectus To Improve Company
: A 25 page prospectus to help improve productivity and relations at the company DataHelpers,
a small business designed to provide databases, software and customer service support to
on-line sales businesses. FREE outline included. Bibliography lists 11 sources. Prospectus.wps
Cooper Industries / Nicholson File Company :
A 10 page case study examining the conditions and events that led to the end of the
Nicholson File Company as a business entity all to its own. In 1972, there were at least
three companies interested in acquiring Nicholson, two of which were what is now the
CooperTools division of Cooper Industries and the H.K. Porter Company. Founded in 1919,
Cooper was the youngster of the three and now owns both of the others. This paper
addresses Coopers astuteness in pursuing Nicholson, how much Cooper could afford to
pay per share and the concerns of the then-existing Nicholson stockholders. No
Bibliography. Cooper.wps
Unilever US : A 5 page paper presenting
an overview of this giant company. Unilever is a truly international behemoth that is the
worlds largest producer of packaged consumer goods in the food and soap industries;
"Unilever is also the world's #1 maker of margarine, tea, ice cream, personal wash
products, prestige fragrances, and deodorants. Its more than 1,000 brand-name products
include such familiar names as Lipton, Popsicle, Vaseline, Q-Tips, Helene Curtis, Lever
2000, Pepsodent, Wisk, and Calvin Klein." Bibliography lists 8 sources. Unilever.doc
Dow Chemical Company : An 8 page paper
discussing the business outlook for Dow Chemical. Dow is concluding the beginning phase of
its recreation, purchasing its own outstanding shares of stock, selling businesses that it
cannot reconcile with the definition of "core business" and acquiring others
that better fit the companys definition of "core." Dow is poised to take
full advantage of the explosive growth in the big emerging markets of the world.
Bibliography lists 5 sources. Dowchem.wps
Leadership & Investment Potential at DuPont
Corporation : A 20 page paper discussing soundness of leadership both for current
need and in the future, and in the context of whether DuPont represents sound investment
now. Investment analysts had rated DuPont as underperforming because of their inflated
stock value, but that value has corrected along with the rest of the market, while the
company has posted record quarterly revenues of more than $1 billion. Leadership is
examined in terms of management style, Theory Y, McKinseys 7-S Framework and
expectancy theory as well as principles identified by Waterman and Peters In
Search of Excellence. The paper also includes reference to observations by James
Champy, and concludes that DuPont has positioned itself well for growth into the 21st
century. Bibliography lists 18 sources. Dupont.wps
Consulting At Ben & Jerrys :
An 18 page consultants report on the problems faced by ice cream manufacturer Ben
& Jerrys. Originally an "upstart" with an unorthodox and highly
liberal view of corporate responsibility, Ben & Jerrys has grown to claim 39% of
the US market in "super-premium" ice creamthe best of the best of ice
cream. Vermont based, the company has suffered in the US because of Americans
growing health consciousness as people all over the country attempt to trim fat from their
diets. In order to increase revenues, Ben & Jerrys has made a solid bid at being
an international company, but their established corporate culture does not match the
established societal culture of the countries in which they want to establish a market.
The consultant arrives at a plan that enables Ben & Jerrys to make their move
into the global market while preserving their US corporate culture. Bibliography lists 10
sources. Benjerry.wps
Ice Cream / Cultural Symbol and Example of Good
Business : A 6 page research paper in which the writer examines the phenomena of
America's love for ice cream as well as some of the inner-working of companies such as Ben
& Jerry's and the efforts that these mega-enterprises have made to ensure quality
human resources and low turnover. Bibliography lists approximately 4 sources. Icecream.wps
KikiCorps Leased Fleet Of Trucks
: A 7 page business case for leasing rather than purchasing 100 tractor-trailer
trucks. KikiCorp is a mid-size manufacturer with strong promise for continued rapid
growth. The companys leadership has secured commitments for $25 million in
investment funds for establishing their trucking fleet and investing in additional
manufacturing capacity and other investments. Leasing 10 trucks would be profitable, but
without placing capital at risk in speculative investment, KikiCorp cannot justify the
exorbitant costs of leasing 100 trucks. Bibliography lists 3 sources. Truckin.wps
Wisdom Import Sales Company, Inc. : A 7
page paper discussing a growing import/export company with sole distribution rights to the
entire US market of Dos Equis and Labatt beers. Wisdom Import Sales Company, Inc. is a
young US-based company whose primary business is importing Dos Equis beer from Mexico,
distributing that beer in the United States and exporting to Canada. Similarly, Wisdom
Import Sales began working under the same sort of arrangement with Canadas Labatt
beer in 1995. Wisdom Import Sales also imports Labatt beer from Canada, distributes it in
the United States, and exports it to Mexico. Bibliography lists 6 sources. Wisdomim.wps
Zeigler Coal Holding Company : A 7 page
paper discussing a large import/export company using Zeigler Coal Holding as the point of
discussion. The writer examines the companys performance over the past several
years, the state of the coal industry and the companys overall corporate climate
regarding management style, commitment to their employees and how they might be able to
improve their performance. Bibliography lists 6 sources. Zeigler.wps
21st Century / Century Of Air Cargo :
A 5 page paper that looks at the industry's claim, and support for the claim that air
cargo is the industry of the 21st century. The paper also looks at the current problems
facing the industry and what international leaders, public and private, are doing to
resolve those problems. Bibliography lists 7 sources. Aircargo.wps
"Advantages and Disadvantages for
Acme's development contracts": A 5 page discussion/ case study
discussing the advantages and disadvantages of different types of development contracts
for both a customer, ACME Trucking Co., and to a software developer. Discussed are issues
such as cost-plus contracting and fixed price contracting. No bibliography. Acmecost.wps
Assessment of the Bakery Business : An
8 page general overview of the Bakery Business with Illustrative examples. Writer supports
the business as a very lucrative one. Bibliography lists 6 sources. Bakery.wps
Economic Value Added (EVA) and Western
Atlas International : A 30 page research paper the provides an overview of EVA
principles and relates them to the status of Western Atlas International, a Los Angeles
based company. The writer supports the view that Western Atlas could benefit from EVA
principles in their business and management divisions. Bibliography lists 18 sources. EVA.wps
Theodore Caplow's "Managing an Organization"
: A 3 page book review of Caplow's "Managing an Organization" -- a book
designed to give leaders a better understanding of modern techniques for effective
management. Included in the discussion are theories of communication, reward &
punishment, the incompatibly of seniority & merit, and much more. No Bibliography. Mngngorg.wps
Racial Discrimination and Avis Rent-A-Car :
A 9 page essay investigating current news stories about Avis and their reluctance to rent
cars to black customers. Current discrimination allegations against Orthodox Jews are also
included. The paper begins with a review of the 1896 Supreme Court decision in Plessy v.
Ferguson, goes to the 1954 Court decision of Brown v. Brown, and leads to the Civil Rights
Act of 1964. There is an in-depth look at the discriminations charges against Avis, along
with some of Avis' stated plans in remedying the current problem. Bibliography lists 6
sources. Avis.wps
British Petroleum and Treasury Risk: This
7 page report discusses British Petroleum Company, PLC, in terms of the Treasury risks to
which it is and has been exposed. As a result of restructuring in 1994, BP became a
company of smaller, more autonomous units in place of the previous centralized regional
teams. The "view from the top" has always been that these units could be more
creative and efficient through the sharing of knowledge and best practices. Such factors
are equally important throughout the evaluation of potential Treasury risk. Bibliography
lists 18 sources. BWbp.rtf
Skirball Center: Case Study : 5 pages in
length. The Skirball Center is facing considerable tax implications for not having filed
the appropriate Form 990 required for all tax-exempt organizations. It has come to the
controller's attention that if an amended 990T is not filed immediately, the Center is in
danger of losing its nonprofit status altogether. The writer proposes suggestions for
fixing the problem. Bibliography lists 3 sources. Skirball.wps
Hudepohl Brewing Company : A 20 page
paper discussing evaluating facts as presented in the Harvard Business Case Study of the
same name. The privately-held, family-run, 100-year-old company had gone into gradual and
unnoticed decline, and business results were so poor that the company posted some of the
lowest profitability figures in the industry. Customer loyalty in the companys
Cincinnati home is unusually high and apparently unshakable; the paper recommends that the
company expand beyond its Cincinnati market and establish itself as a higher-priced
offering of a microbrewery in areas outside of Ohio while maintaining its low-priced
Cincinnati base. Production is highly inefficient, and the companys policy of paying
all workers the same rate prevents it from benefitting from long-term employees
experience and knowledge. The paper also recommends that management charge the employees
with producing proposals to enhance efficiency and their level of involvement in both
their jobs and in the company. Bibliography lists 1 source. Hudepohl.wps
FourWinds Marina / Case Study : 5 pages
in length. Case study of the FourWinds Marina. This paper will outline the following
points: background of the facility; major opportunities and threats in the external
environment; major strengths and weaknesses in available resources; financial condition;
and recommended changes. No additional sources cited. Fourwind.wps
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